MyBliss: Your health, your voice: Improving sexual wellness

Share your story and help us develop sexual wellness products that support women's needs

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About this project

Why we're doing this:

MyBliss was founded by fiancés Mo and Joel after Mo experienced severe side effects from hormonal contraception and found that many condoms contained ingredients that irritated her body. So, Mo and her partner created something better. Ultra-thin condoms made with vulva- and vaginal-safe ingredients, wrapped in discreet, contemporary packaging. Because condoms should support women’s health, not compromise it.

What you tell us could help MyBliss create condoms and sexual wellness products that are designed with women's health in mind. This research will support MyBliss in developing products that prevent infections, promote vaginal health, and meet the real needs of women using their products.

Who we want to hear from

  • Women aged 18 and over  
  • All life stages welcome (expecting a baby, breastfeeding/bottle feeding, going through menopause, and more)  
  • From all ethnic backgrounds  
  • From anywhere in the UK

This research focuses on vaginal health and contraception experiences. We welcome anyone whose experiences are relevant, regardless of gender identity.

What you'll be asked:

  • Your experiences with using contraception  
  • What matters most to you when choosing contraception  
  • Your experiences and knowledge about vaginal health (like vaginal infections, healthy bacteria and thrush)  
  • Your views on sexual wellness products designed to support your vaginal health
  • A bit about you - all optional
Logos for MyBliss and Innovate UK.
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Before you start

Can you take part?  

  • You need to be 18 or over  
  • Be able to answer questions relating to contraception use and vaginal health
  • If you're not sure, that's OK - start the survey and we'll tell you

Things to know:

  • The survey should take up to 20 minutes to complete
  • You don't have to answer every question  
  • You can stop at any time  
  • You can take breaks (use the same device and browser)  
  • All your information is kept private and secure. How we protect your information.
  • Support is available if you need it. Please email help@thiscovery.org
  • Prize draw: One of two £50 Love2Shop shopping vouchers. You don't need to finish the survey to enter.  Full details available in the Information for Participants

We know surveys take time and concentration. You don't have to finish if you don't want to. See Information for Participants for more information.

Want updates? At the end, you can choose to give us your email if you want to:

  • Hear about the results  
  • Learn about other similar research projects  

MyBliss Ltd is the recipient of an Innovate UK grant under the competition BMC Femtech & AI in Health: Feasibility Competition 2025. The Innovate UK grant is funding this project.

Take part

This survey should take up to 20 minutes to complete

Please note that the survey takes about 10 seconds to load.

Close date:
4 May 2026
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Project Team

MyBliss and Thiscovery are working together to run this project.

Mo Carrier

Co-founder

MyBliss

Got a question?

For questions about this research: help@thiscovery.org

Information for participants

For further details about this project, please read the information below.

Who's doing this research?

  • Thiscovery and MyBliss - working together to plan and run this project ‍
  • Innovate UK grant- Funding this research

What this means: Both organisations work together to design the survey and decide how your answers will be analysed. MyBliss only receives reports with no names - they never see your individual answers.  

Your rights:

  • Both organisations must follow data protection law
  • You can contact either organisation with questions  
  • Thiscovery analyses all responses
  • MyBliss receives anonymous reports only

Learn more about these organisations:

About Thiscovery surveys: This survey is hosted on Thiscovery’s secure online platform for health research.

What does taking part involve?

How to take part:

  1. Complete a short consent form
  2. Complete the survey about your sexual wellness experiences
  3. Optionally, give us some basic information about you

The main survey asks you about:

  • Your experiences with using contraception
  • What matters most to you when choosing contraception
  • Your experiences and knowledge about vaginal health (like bacterial vaginosis, thrush, UTIs, and the vaginal microbiome)
  • Your views on sexual wellness products designed to support your vaginal health

Do I have to answer all questions? No. Skip any you don't want to answer. We get better information if you answer more but only answer what feels OK to you.

How long does it take? About 20 minutes. But you can take as long as you need.

Can I take breaks? Yes. Your answers are saved as you go. Use the same device and browser to continue where you left off.

Can someone help me? Yes. A family member or friend can help you use the website or read questions. But please give your own answers, not theirs.

Is there a deadline? Yes. The deadline is 4 May 2026.

Can I change my mind? Yes. You can stop taking part at any time without giving a reason. Email help@thiscovery.org if you want to withdraw.

Benefits and risks

Benefits of taking part:

  • Share what's important to you about sexual wellness
  • Your answers might help improve sexual wellness products for everyone. We can't promise this will happen, but research sometimes leads to better products and services
  • Your voice will be heard on something that affects your health and wellbeing  

Possible risks:

  • Some questions ask about personal sexual health experiences. This might make you remember difficult times or feel uncomfortable.
  • You might feel tired after answering questions for 20 minutes.
  • You can stop anytime if you feel uncomfortable.

If you need support:

What happens to your answers?

How we use your answers:

  • We combine everyone's answers to understand choices about contraception and what people think about sexual wellness products
  • We use this information in a report for MyBliss
  • We might publish the results in industry reports or research publications
  • Nobody will be able to identify you in anything we publish
  • Results may help MyBliss to develop better sexual wellness products that meet women's needs

How you can learn about the results: If you give us your email address, we'll send you a summary of what we found

How we protect your information

What we collect: Your survey responses and basic background information (age group, region, life stage, ethnicity). We don't collect names or contact details unless you choose to provide them at the end.

How we use it: We analyse all responses together to understand patterns and insights. MyBliss receives only anonymised summary reports - never individual responses.

Keeping it safe: Your data is encrypted, stored securely, and only accessed by our research team. We follow research governance standards and UK data protection law.

How long we keep it:

  • Your survey answers: We keep identifiable details for up to 6 months after the project ends, then remove names and keep anonymous answers for up to 2 years. Identifiable details means any contact information you choose to provide at the end of the survey. Your survey answers themselves don't include your name.
  • Summary reports (with no names): We might keep these longer to help with future research
  • Your contact details (if you give them):
    • For this project only: Deleted after 6 months
    • For future Thiscovery opportunities: Kept until you unsubscribe

Legal basis: We have a legitimate interest in conducting research that might help improve sexual wellness products for women. We've balanced this against your privacy rights and believe the research benefits justify the minimal privacy impact.

Your rights and choices

Under UK data protection law, you have the right to:

  • Access - See what information we hold about you
  • Correct - Fix any incorrect information
  • Delete - Ask us to remove your information
  • Object - Tell us to stop using your information
  • Withdraw - Change your mind about taking part

Prize draw details

About the prizes

We're offering 2 prizes:

  • First prize: £50 Love2Shop voucher
  • Second prize: £50 Love2Shop voucher
  • No cash alternative available

We can't promise you'll win but we wanted to say thank you for considering taking part.

How to enter

  • Provide your name and email at the end of the survey
  • You can enter even if you don't finish the survey
  • You can also enter by emailing help@thiscovery.org before 5 May 2026
  • Only one entry per person

Important dates

  • Survey closes: 4 May 2026
  • Draw takes place: 25 May 2026
  • Winners contacted: Within two weeks of the draw and by 12 June 2026
  • Prizes delivered: Within 6 weeks of being contacted

How winners are chosen

  • Winners are selected at random
  • The draw is run by Anna Taylor, Insight Programme Manager at Thiscovery
  • Independent verification by Ruth Cousens, CEO at Thiscovery

How winners are contacted

  • We'll email you at the address you provide
  • You'll have 7 days to respond
  • If you don't respond, we'll pick another winner

Your privacy

  • Thiscovery administers all prizes
  • My Bliss does not receive winner names
  • Your details for the prize draw are deleted 8 weeks after all prizes are delivered

Contact information

‍Data security
Thiscovery takes the security of your information seriously. Thiscovery's privacy policy describes the way information is collected, used, and protected to ensure that your data is safe.