Shape your strategy and priorities

Set direction with confidence – powered by a practical evidence-base

Every decision in health and care carries weight—whether it’s about policy, funding, or frontline services. But too often, those decisions are made without the people they affect most. That’s where we come in.

At Thiscovery, we generate robust, real-world insights by engaging the people who use, deliver and influence services—patients, clinicians and communities.

That means your strategy isn’t just well-intentioned.

It’s well-informed, tested and trusted.

A team collaborating on a transparent board with post-it notes and marker pens.
Doctor talking with hospital board members during meeting.

What's the challenge?

We often hear from health and care leaders that:

  • "We’re under pressure to act fast, but don’t have the evidence we need."
  • "We need our strategy to reflect real needs, not internal assumptions."
  • "We want to build confidence in our priorities with boards and funders."

Without insight from those most affected, strategies risk becoming detached from the real world. That leads to missed opportunities, resistance to change - or wasted investment.

How we help: insight that drives strategic clarity

We deliver fast, inclusive online research that surfaces the ‘why’ behind the ‘what.’

Our insights help you:

  • Understand emerging needs and hidden barriers
  • Prioritise market or system opportunities
  • Co-create strategic goals with service users and staff
  • Embed equity and inclusion from day one
  • Strengthen funding and policy cases with credible evidence

We do the heavy lifting—so you can focus on making decisions that matter.

Our four-phase process

"Thiscovery are smart, agile, user-friendly and great to work with. The team delivered high quality outputs at pace and the insight we’re getting is helping shape our innovation strategy and priorities, ultimately enabling us to better meet the needs of people with sight loss, whom RNIB exists to serve."

Caroline Beard

Head of Strategic Innovation
Royal National Institute of Blind People (RNIB)

Ready to shape what's next?

Whether you're setting priorities for a new programme, building a business case, or developing your organisation’s next big move – our insight can help you make confident, evidence-based decisions.